Before his brother takes to the stage on February 28th for this year’s Oscars, Tony Rock will hand out a few awards with Russell Simmons. For the first time ever Simmon’s digital platform All Def Digital will hold their All Def Movie Awards in Los Angeles as a response to ‘Oscars So White’.
“If you want something done right, you have to do it yourself,” said Tony Rock. “With that in mind I have teamed up… with ADD to bring you the ‘All inclusive’, All Def Movie Awards. We’ll honor the entire movie making process. Great acting, mediocre acting as well as horrible acting. Soundtracks. Wardrobes. Maybe even craft services (the best part of the set). This is the award show Hollywood has been waiting for.” Added Russell Simmons, founder and chairman of All Def Digital, “I don’t expect a 90 year-old Academy member to see ‘Straight Outta Compton’ or vote for it. I’m more concerned that in 2016 there continues to be a stunning lack of diversity in the studios, in the green light process, in the decisions of what films and television series get made, and what actors get chosen. This needs to be addressed institutionally. The All Def Movie Awards are not the Black Oscars, but they could be. This will be a fun, entertaining and hopefully thought provoking celebration of the uncelebrated.”
The upcoming award show will takes place on February 24th at the World Famous TCL Chinese 6 Theatres.